Les quatre P ont longtemps servi de cadre de base pour évaluer et ajuster une stratégie marketing. Face à la perturbation sans précédent causée par la pandémie COVID-19, c’est le bon moment pour revoir votre plan marketing et vous assurer…

Un récent sondage national a révélé que 71% des décideurs en matière d’embauche en Amérique du Nord estiment que l’examen des profils des chercheurs d’emploi sur les réseaux sociaux est un moyen efficace de sélectionner les candidats. Le sondage a…

L’indice des tendances de l’emploi du Conference Board a augmenté en août à mesure que la situation de l’emploi aux États-Unis s’améliorait. «Malgré l’augmentation des nouveaux cas de Covid-19 au début de l’été, la croissance de l’emploi continue de s’accélérer:…

Too many people limit their happiness and success by assuming that taking time off from work will send a negative message to their manager and slow their career advancement. But new research, says that the exact opposite is true. Taking…

How often do we equate success with talent? All the time. But the reality is, success isn’t created by talent alone. Just like we might see immense talent squandered, we also see underdogs unexpectedly overachieve. Here are 10 behaviors that…

Whether it’s because of a government ordered shut-down, a family emergency, or other reason, when you close a business and want to reopen it, careful planning is required. If your business closed because it failed, make sure you’re not making…

In today’s knowledge economy and times of uncertainty, building a culture of in-house innovation in which employees are encouraged to embrace change, learn, and collaborate is critical to survival. This culture can’t be created if feedback is perceived negatively or…

ROI, or return on investment, is a common business term used to identify past and potential financial returns. Managers and executives look to the ROI of a project or endeavor because this measure indicates how successful a venture will be….

Is happiness something we can learn? Health scientists says yes—and by adopting a positive outlook, entrepreneurs can better face difficult times such as the COVID-19 pandemic.  People tend to think happiness just happens, but it’s actually something you can develop with practice,…

Vous avez peur de votre prochaine conférence téléphonique? Vos réunions sont-elles toujours chaotiques? Sont-ils non organisés? Avez-vous l’impression que personne n’est responsable ou ne prête attention? Vous pouvez augmenter le succès des réunions tout en diminuant le stress en passant…

There’s the boss who tells everyone to stay late, and then leaves promptly at 5:00pm to go golfing. There’s the supervisor who criticizes everyone for spending time on the internet, but is discovered buying groceries online in the middle of…